Courses Offered by Centre for Business Studies

CIM the Chartered Institute of Marketing


About CIM

Founded in 1911, CIM has been instrumental in elevating marketing to a recognized, respected and chartered profession. The Chartered Institute of Marketing is the only professional marketing body to hold Royal Charter to award 'Chartered Marketer' status to the eligible members. Chartered Marketer status is a professional standard which reflects an individuals commitment to developing their professional standard which reflects an individual commitment to developing their professional marketing skills and knowledge.

CIM provides access to quality education , training , membership activities and the opportunity to maintain and develop relevant professional skills in an increasingly competitive market place.
As an examining body for over 60 years, CIM's certificate and Postgraduate Diploma(DipM) are internationally recognized qualifications, available through a worldwide network of educational institutions. The Post Graduate Diploma in Marketing is recognized under EEC Directive 89/48/EEC and gives access to many MBA programs. Many universities giving advance standing into Bachelors and Masters programs of your choice. CIM Graduates can proceed on to many universities of the world including the followings.

In UK
  • University of London
  • University of Bradford
  • University of Wales
  • University of Birmingham(MBA)
  • Essex University(MBA)
  • Southbank University(MA)
  • University of Strathclyde(MSc)
  • University of Hull(MBA)
  • UMIST(MSc)

In Australia
  • Monash University
  • Curtin University of Technology
  • Deakin University
  • University of Southern Queensland
  • University of New South Wales
  • Southbank University(MA)
  • University of South Australia
  • Griffith University


Course Structure


Certificate in Marketing
1. Marketing Fundamentals
2. Marketing in Practice
3. Marketing Environment
4. Customer Communications


Advanced Certificate in Marketing
1. The Marketing Customer Interface
2. Management Information for
Marketing Decisions
3. Effective Management for Marketing
4. Marketing Operations


Post Graduate Diploma in Marketing
1. Integrated Marketing Communications
2. International Marketing Strategy
3. Strategic Marketing Management:
Planning & Control
4. Strategic Marketing Management:
Analysis & Decision



How Professional Qualifications can help?


CIM qualifications develop understanding of marketing theory and ability to apply your knowledge.


Certificate

A comprehensive introduction to marketing well recognized by both industry and government.

Advanced Certificate

A comprehensive introduction to marketing well recognized by both industry and government.

Post Graduate Diploma

Prepares individuals for senior positions in marketing; strategic and global in focus and often leading to further Masters level study.



What CIM can DO for YOU?

  • Joining a Global Partner.
  • The route to Individual Chartered Marketer status.
  • Continuing opportunities for professional development.
  • A benchmark of your competence to keep you ahead of the competition and at the forefront of current practice.
  • Maximizing Career Potential.
  • Informing, Researching, Resourcing
  • Internationally recognized transferable qualification.
  • Regular communications through Marketing Business magazine and Marketing success.

 

Why SRGB-AEC ?
  • Experienced lecturers. They will be committed to produce high passing rates consistently with distinction scoring students.
  • Well prepared study notes for all subjects.
  • Compilation of model answers written by the Senior Examiners of CIM(UK).
  • Course fee also includes revision classes for all subjects.
  • Make-up classes arrangeable.
  • Marked assignment and test throughout the program to ensure your progress.
  • Easy Payment Scheme for Tuition Fee.


For admission, dates of commencement of any courses and further information please contact:

SRGB-AEC
Centre for Business Studies
(A Bangladesh-Singapore Joint Venture)
396, New Eskaton Road, Dhaka-1000
Tel: 9336290, 9353350-4, 9351102
E-mail: aec@gonomail.com, srgb-aec@counsellor.com